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03-DKBK-Creamers
Solution #27
Care about coffee creamers.
We made coffee creamers for Dumbo Kitchen because... well, we’ve always wanted to make coffee creamers. And by utilizing the wealth of font weights in Heroic Condensed, we were able to appeal to the neighborhood type freaks, too.
We designed a calendar for Downtown Brooklyn that brings today’s offerings to the forefront, integrates ongoing events and uses enticing images to communicate the vast offering of the neighborhood (#61). And then we made it easy to populate (#62).
Corrugated cardboard put DUMBO, Brooklyn on the map when it was patented by Robert Gair there in the 19th century. Today, that spirit of innovation is driving local creators working in the Gair factory buildings. So when developing the DUMBO identity, we felt we should put it front and center.
Countless New Yorkers lead double city and country lives. We got into the idea of reminding a client of his weekend self every time he goes for a bowl of cereal.
smartassdesign is an independent, Brooklyn-based creative agency.
We provide our creative solutions to clients of all shapes and sizes. We love delivering great design to passionate clients. Our list of design and physical services is never complete. But here’s a bit of what we do…